Sự thỏa mãn, quan tâm và trung thành đối với cá của người tiêu dùng Ở các thị trường phía Nam
Article Sidebar
Full Text: 
PDF
Tóm tắt
Article Details
Tài liệu tham khảo
Ajzen, I., (1991). The theory of planned behavior, Organizational Behavior and Human Decision Process, 50, 179-211.
Bagozzi, R. P., Yi, Y., & Phillips, L. W., (1991).Assessing Construct Validity in Organizational Research. Administrative Science Quarterly, 36, 421-458.
Bagozzi, R.P. & Warshaw, P.R. (1990). Trying to consume. Journal of Consumer Research, 17 (2), pp. 127-140.
Beatty, S. & Kahle, L.R. (1988). Alternative hierarchies of attitude-behavior relationship: The impact of brand commitment and habit. Journal of the Academy of Marketing Science, 16, 1-10.
Bloemer, J. & Kasper, H.D.P. (1995). The Complex relationship between consumer satisfaction and brand loyalty. Journal of Economic Psychology, 16, 311-329.
Coulter, R. A., Price, L. L., & Feick, L., (2003). Rethinking the origins of involvement and brand commitment: Insights from postsocialist central Europe. Journal of Consumer Reaearch, 30, 151-169.
Cronin,J. J., Brady, M. K.,&Hult, G. T. M.,(2000). Assessing the Effects of Quality, Value, and Customer Satisfaction on Behaviroal Intention in Service Environments.Journal of Retailing,76(2),193-218.
Donald, I., & Cooper, S. R., (2001). A facet approach to extending the normative component of the theory of reasoned action. British Journal of Social Psychology, 40, 599-621.
Fishbein, A., & Ajzen, I., (1975). Belief, attitude, intention, and behavior: A introduction to theory and rerearch. Reading, MA: Addison-Wesley.
Homburg, C. & Giering, A. (2001). Personal characteristics as moderators of the relationship between customer satisfaction and loyalty – an empirical analysis. Psychology & Marketing, 18(1), 43-66.
Jacoby, J., & Chestnut, R. W., (1978). Brand Loyalty Measurement and Management. New York-Wiley.
Johnson, D. M.,(1989). The differential processing of product category and noncomparable choice alternatives. Journal of Consumer Reasearch, 16, 300-309.
Kallgren, C. A., Reno, R. R., & Cialdini, R. B., (2000). A focus theory of normative conduct: When norms do or do not effect behavior. Personality and Social Psychology Bulletin, 28, 1002-1012.
Keller, K. L. (1998). Strategic brand management: Building, measuring, and managing brand equity. Upper Saddle River, NJ: Prentice Hall.
Mittal, B., (1995). A comparative analysis of four scales of consumer involvement. Psychology & Marketing, 12, 663-682.
Mittal, B., & Lee, M. S., (1989). A causal model of consumer involvement. Journal of Economic Psychology, 10, 363-389.
Nijssen, E., Singh, J., Sirdeshmukh, D. & Holzmüeller, H. (2003). Investing industry context effects in consumer-firm relationships: Preliminary results from a dispositional approach. Journal of the Academy of Marketing Science, 31(1), 46-60.
Oliver, R.L.,(1997). Satisfaction: A Behavioral Perspective on the Consume. New York NY: McGraw-Hill.
Oliver, R. L., (1999). Whence Consumer Loyalty. Journal of Marketing, (63), 33-44.
Olsen, S.O, (2002). Comparative Evaluation and the Relationship Between Quality, Satisfaction, and Repurchase Loyalty. Journal of the Academy of Marketing Science, 30(3), 240 – 249.
Olsen, S. O., (2007). Repurchase loyalty: The role of involvement and satisfaction. Psychology & Marketing, 24(4), 1-28.
Perugini, M, & Bagozzi, R. P., (2001). The role of desires and anticipated emotions in goal-directed behaviors: Broadening ans deepening the theory of planned behavior. British Journal of Social Psychology, 40, 79-98.
Pitschard, M. P., Havitz, M. E., & Howard, D. R. (1999). Analysing the commitment-loyalty link in service context. Journal of Academy of Marketing Science, 27, 333-348.
Sapp, S. G., & Jensen, H. H., (1998). An evaluation of the health belief model for predicting perceived and actual dietary quality. Journal of Applied Social Psychology, 28, 235-248.
Sheeran, P., & Orbell, S., (1999). Augmenting the theory of planned behavior: Roles for anticipated regret and descriptive norm. Journal of Applied Social Psychology, 29, 2127-2142.
Tralimow, D., (2000). A theory of attitudes, subjective norms, and private versus self-concepts. In D. J. Terry, M. A. Hogg (Eds), Attitudes, bahvior and social context: The role of norms and group membership (pp 47-66), Mahwah, NJ. Erlbaum.
Warrington, P., & Shim, S., (2000). An empirical investigation of the relationship between product involvement and brand commitment. Psychology & Marketing, 17, 761-782.
Zaichkowsky, J. L., (1985). Measuring the involvement constructs. Journal of Consumer Research, 12, 341-352.